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History of idents - P2

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  History of ITV 2 idents  ITV 2 is a TV channel that is aired in the United Kingdom in December 7th 1998 and the tv ident is there mainly because of pure entertainment for a few seconds for the audience to see before they get back to their show for example "Family Guy" they had their participation with ITV 2 ident and not too long ago in 2015 in August ITV 2 have been creating new idents with different shows on their channel. ITV 2 idents used to have specific programmes in them like here in  this screen grab of 2006 there is a programme that they have put in the  back ground of their ident with the old itv 2 channel logo
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Conventions of an ident - P2

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 Here we can see that the ITV 2 Idents have a logo for your channel as well as having your channels name and this is there so that the audience know or have a reminder of what channel it is that they are watching. Also for ITV 2 their ident has their name in the left hand side of the ident when they show it on tv and there ident usually lasts for a couple of seconds so that its getting the audiences attention so that they can keep on watching their show. However along with this tv idents also take breaks as there will usually be a voiceover with music or without and what this does is it explains to the audience on what they are about to be watching next. On ITV 2 they had voiceovers with the channels name so people are aware of what channel it is that they are watching and here is an example , " ANT & DECS Saturday night takeaway" which I personally think is very fun to watch and this just gives the audience something to look forward to when these adverts play on.
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